The FCCPC has ordered MultiChoice Nigeria to keep its subscription prices unchanged during an investigation into its price increase plan. The company must attend a hearing on March 6, 2025, to address concerns about market dominance and pricing practices, while the Commission aims to protect consumers from potential harms associated with price hikes.
The Federal Competition and Consumer Protection Commission (FCCPC) has instructed MultiChoice Nigeria to retain its current subscription prices during an ongoing investigation into the company’s proposed price increase. This directive was issued following MultiChoice’s request for an extension concerning its scheduled hearing before the Commission, which has been rescheduled to March 6, 2025. All relevant officers are required to attend this hearing and provide a comprehensive response.
The FCCPC has emphasized that MultiChoice must continue to uphold its existing price structure as of February 27, 2025, until a final decision is made. This measure aims to protect consumers and prevent potential harm while the investigation proceeds. The FCCPC’s actions arise from concerns regarding MultiChoice’s announcement of a planned price increase set to take effect on March 1, 2025, exacerbated by accusations of potential market dominance abuse and anti-competitive practices within Nigeria’s broadcasting sector.
In a statement issued by Ondaje Ijagwu, Director of Corporate Affairs, the FCCPC highlighted its commitment to establishing a fair digital subscription landscape in collaboration with regulatory bodies. The statement expressed deep concern over the frequent price hikes faced by Nigerian consumers and pointed to disparities in pricing strategies employed by MultiChoice in other markets, indicating possible unfair practices.
The Commission has warned MultiChoice that failure to provide a satisfactory explanation could result in regulatory penalties, sanctions, or other corrective measures to protect consumer interests. The FCCPC is dedicated to ensuring that the investigation proceeds thoroughly and transparently, with updates to follow as the situation develops.
In summary, the FCCPC has mandated MultiChoice Nigeria to maintain its current subscription prices amid an investigation into its proposed price hike. This decision reflects the Commission’s proactive stance in safeguarding consumer interests and ensuring fair market practices within Nigeria’s broadcasting industry. MultiChoice must attend a rescheduled hearing to address concerns regarding its pricing strategies, as ongoing monitoring and regulatory oversight will continue.
Original Source: businessday.ng
